Thursday, 3 May 2012

Microsoft to retire Windows live brand ahead of Windows 8 launch

Microsoft’s Windows head Steven Sinofsky published a blog post yesterday stating that the company will retire the Windows Live brand ahead of the Windows 8 launch and will integrate all those services in a more cohesive way, tailored for mobile and cloud computing.

As of now, the services under the Windows Live banner are quite splintered with many existing independently. Some these services include Hotmail, SkyDrive, Messenger, and Windows Live desktop apps like Photo Gallery and Movie Maker.

Microsoft will introduce a more integrated re-branding of Windows Live, which will include the re-branding of a Windows Live ID into a Microsoft Account. The folks at Redmond are currently implementing the back-end changes for the re-branding.

Through these changes, the account service will act like the main door into a set of online services that can be accessed via Web browsers, but also synchronized and replicated through Windows Phone devices and Windows 8 PCs and tablets.

In addition to this, Windows 8 machines will have pre-installed applications that have locally installed and cloud components. Some of these new components will include services like Microsoft Account, SkyDrive, Mail, Calendar, People (contacts), Messaging and Photos/Videos.

Eventually services like Windows Live ID, Windows Live Mail, Windows Calendar, Windows Contacts, MSN Messenger, Windows Live Photo Gallery and Movie Maker will also receive re-branding.

Microsoft is also taking a more open approach with Microsoft Account as this service will provide users the ability to their account with third party services like Facebook, Twitter and LinkedIN.

Microsoft will detail more information in the coming weeks about the Windows Live re-branding. Microsoft has also provided a table for the services, check it out below.